CMYK VS. PANTONE COLORS

What is CYMK? Commercial color printing uses 4 colors, Cyan, Magenta, Yellow and Black, also referred to as process colors. It is theoretically possible to make about 10,000,000 colors using screens with tiny dots of each of the 4 colors from 0 – 100%.  The more dots the better detail. For high quality printing the standard number of dots per inch (DPI) is 300, some offer 500 DPI. Process inks are opaque and transparent so the can produce the desired color using different percentages of each of the four colors.

Pantone® is an international organization that established a matching color system, (PMS) using to describe each color. Pantone® colors have exact standards and formulas so the can be duplicated worldwide. This system is use by printers and designers in every field including paint, interior design, fabrics and where color is critical. Pantone® colors are made by ink manufactures for the print industry.  The ink is best described as “spot color”. Spot colors are colors that don’t require screens because these are applied as a solid color.  Spot colors cannot be created in CYMK or on your RGB computer screen. The only way to match them is using a Pantone® swatch book.

Color gamut is the range of colors that can be made in CYMK and RGB and other color matching systems. CYMK has the smallest color gamut; RGB has a larger gamut and other color less popular color systems where combinations of colors are used can only simulate PMS.

For very custom jobs only a few online printing services can combine process color and with PMS colors. This requires a printing press that can print 5, 6, 8 or more colors at the same time. These kinds of jobs are not inexpensive, but can achieve spectacular effects with brighter, richer colors and metallic or florescent inks. These additional PMS colors make a spectacular presentation the will not go unnoticed.

FULL COLOR FOIL PRODUCTS GRABS ATTENTION

Online full color foil business cards, trading cards, postcards and stickers from Color Printing Pros deliver valuable custom options making an unforgettable powerful presentation. Your business product or service can benefit from luxury branding through the use of colored foil cards.  Being able to take this type of marketing strategy will allow you to establish even more trust with your customers. When people really trust you, they are far more likely to purchase from you. Using foil cards to create a top quality brand can give your business an edge over your competitors.

Layout 1What is AkuaFoil?

Ever wanted to combine Silver Foil and Gold Foil on same card? Now you can. Akuafoil makes it easy to make all CMYK colors into a light reflecting metallic foil.

Create a products with just gold and Silver foil or use more foil colors. Your choices are limitless with Akuafoil. This unique foil effect is guaranteed to make your sales piece stand out and get noticed. Think it is expensive. You are wrong. Akuafoil is inexpensive and makes an impressive presentation that will be remembered.

What does using A Full Color Foil do?

This extraordinary unique printing effect adds interest to an otherwise boring sales piece. Using Akuafoil gives a high/low contrast between foiled and not foiled areas. Attention is given as eyes are attracted to the striking effects of full colored foils. With this effect, you can achieve blends and halftones.

Is it Difficult to Create Akuafoil?

No, creating akuafoil cards or products are easy and simple to do. Create your artwork exactly like you want it to look using colors and blends you want. Then create a grayscale 100%K mask (just like a spot UV mask) showing what areas you wish to be foiled.

Can I only Make Cards Full Color Foiled?

You can make other products not just Business Cards and Postcards full color foiled. Now you can color foil Trading Cards, Social Cards and Greeting Cards as well as Brochures, Flyers, Posters and Stickers. Using Akuafoil creates a WoW effect that leaves a lasting impression. Stand out from your competition by creating a one of a kind sales and marketing piece. Be remembered.

FOR MORE INSTRUCTIONS ON HOW TO SET UP FULL COLOR FOIL FILES,
Go to  our
HELP CENTER Section.

5 Things You Must Consider Before Choosing A Color Printing Services

Most local business search the net for cheap color printing for their promotional custom-pic copymarketing. There are 5 major criteria they should look for:

Price:

Price is always the first consideration that a business manager should look for. It’s simple, the lower the cost the higher the ROI. Everybody wants to save money so go online and compare prices. If you’re using a color printing service, even if you have used them for a long time, why would you spend more money for the same service when you can buy it cheaper wholesale?

Quality:

A higher price doesn’t mean better quality. With today’s modern presses, there is no excuse for bad quality. It wasn’t too long ago when printing was a craft and every pressman ran the press his way. Quality depended on that pressman. Now prepress and printing is a technology so standards are generally higher. Is your printing 100% guaranteed top quality?

Customer Care:

Personnel should be knowledgeable and have good communications skills to avoid problems. It’s best if you speak or email the same person all the time; they get to know you and your company. They can consult with you and make suggestions and give advise which could potentially save you money.

An experienced professional customer care representative should be able to answer all your questions. They should review your files and send you a proof before your job goes into production. If they find an error, you should be told about it and advised of the needed corrections. Be aware that they are not responsible for proofing your copy and finding typos but if they find one and notified you, and then you know you have personalized service.

 Turnaround time:

Standard turnaround for business cards, brochures, flyers, postcards and other simple jobs should be 2 – 4 business days. Options for next day and same day service should be available for most jobs.  For multipage jobs and special finishes like gold or silver foil, plastic cards or lenticular cards, turnaround times range around 5 – 7 days. These turnaround times do not include shipping.

Value:

Getting the best value for your money is important.  This is the most important consideration when you make your printing decision. You need all the above features combined to get to get the best value.

     These are the five criteria you need to consider when making your decision on who is your color printing service. Quality work with cheap pricing as well as customer care and satisfaction is the key to making a choice. Getting the highest quality full color printing with personal customer service and fast turnaround times is always the best value. Color Printing Pros has that reputation. Color Printing Pros provides quality online printing services, superior customer service and wholesale prices that you will not find matched anywhere else. Give us a try, and see for yourself.