Foil postcards are great for holidays as well as to highlight business. Postcards are among the least expensive form of direct mail marketing and they are easy to create. According to DMA 2010 Statistical Fact Book, 79% of households tend to read or scan the postcards sent to their homes resulting is high rate of response. Foil postcards can bring extra shine and flair to your businesses by attracting attention like a mini billboard. You can choose from silver, gold and copper foil postcards printed on 16 Pt. silk laminated card stock or 20.mil. plastic. Akuafoil postcards make every cmyk color into foil and are printed on 16 Pt. standard coated card stock. These foil postcards have the ability to standout and get noticed and are available with glossy UV or spot UV coating.
Gold, Silver and Copper Postcards
Postcards can be printed in numerous ways and they come in different sizes. In order to get higher ROI, it is imperative that your postcards stand out when compared to your competitors. It’s understandable that the content of your postcard is very important, but what is more important is its design. People will only read the content of your card, if they find the design attractive and what better way to make the design eye-catching then by adding gold, silver or copper foil to it. The quality of your postcard depicts the image of your company therefore all your postcards should be printed on high quality cardstock.
On 16pt. silk cards you can add foil to one side or both sides of the card, but remember you can have only one type of foil on one card. For example, if you have opted for silver foil then your postcard can have only the silver foil on one side or all sides. It is not possible to have silver foil on one side and gold foil on the other. In-case you are looking for multi-color foil you should opt for Akuafoil postcards.
For people who want to add more foil colors that can be blended and gradated together, Akuafoil postcards offers them the chance to create multi-colored foiled postcards. You can now add the wide range of CMYK colors to create a multi-color foil that appeals to your aesthetic sense. Akuafoil is very simple, effective and affordable. It produces the same foil finish using a cold foil printing process that does not require expensive custom made metal dies and hot foil stamping. Since the inks are transparent, a layer of silver foil is applied under the colors that appear foil in Akuafoil printing process. The ink and foil align in order to create striking color foil effects. You can specify the exact area that will have the colored foil with a black mask that indicates where the foil is to be placed. To have effective results, you should choose a light CMYK color because Akuafoil look best with light colors. The darker your CMYK color is the less metallic your Akuafoil will look.
You can utilize the wide range of CMYK colors and turn them into multi-colored foils, thus creating unique and out of the box postcards. You can be as creative as you want to be, the design of your postcards is only limited by your imagination. So, think of ideas that are unique and attractive, get them printed and you will be amazed by the impact these distinctive postcards will have on your ROI.
With that said, printed postcards are a popular marketing promotion that people are use to seeing ln their mailbox. When it takes less then a second to toss it or read it you need to get attention immediately foil cards are the eye candy that separates yours against you competitors. So stand out and be noticed. And the best part is they are very affordable.