Monthly Archives: September 2014

Do you want people to stare at and remember your new business cards, postcards and flyers? Why bother printing them if they don’t attract attention? With all the business cards and other printed stuff you see every day, it gets harder to pay attention to them. If you want to stand out, you need something that will be remembered.

Full color foil AkuaFoil cards and flyers and brochures are a unique eye candy marketing pieces that captures and holds the receiver’s attention. Everybody that gets a color foil promotion plays with it, tilting it in the light to see its colorful reflections. Another advantage is that they get passed around so others can see this unique printed marketing tool.

AkuaFoil cards, flyers and brochures are very affordable and worth the extra cost for their big bang for the buck. Colored foil can be used on business cards, social cards, postcards, trading cards, greeting cards, stickers, labels, flyers, brochures and posters. They are available in many sizes. Depending on the product ordered, you can choose from overall UV or spot UV coating as well as no coating at all.

Colored foil is easy to add to any design. The instructions are simple. You just need to make an extra file that is a 100% black mask showing where the foil goes. You can use as many CMYK colors as you want. You can even make blends and color gradations on both sides of the paper.

The process to print foil on card stock or coated paper is known as cold foil printing. The way it works is silver foil is laminated on the paper where your mask is. The standard 4 color process inks are then transparent so that a silvery effect becomes the color in your design. Hot foil stamping is much more expensive because you need custom-made magnesium dies for every color you use. With hot foil, you can’t make colors blend and gradated. Only solid colors can be used in the hot stamping process.

The whole idea of print marketing is to be noticed and remembered. As I said before, you need something that grabs attention. Akuafoil full color foil is the perfect affordable solution to improving a business’ branding. There are so many ways to use Akuafoil printed products for advertising, direct mail marketing, packaging, social events, trade shows, meeting and conferences, fundraisers and anything else you can think of to improve your business’ ROI.